In order to further improve the business level of the marketing department, accurately implement the various improvement measures formulated by the company, and fully build a new market team to achieve the 15540 strategy, on May 4th, the marketing department conducted the eleventh special training, with all personnel of the marketing department participating in the training.

　　Vice Minister of the Marketing Department, Jia Kaihong, provided training on external material management and financial knowledge.

　　Vice Director of Marketing, Hu Xianhua, shared market development ideas and provided in-depth training on market development work from six aspects: preliminary product research, target product promotion, relevant network communication, competitor understanding and analysis, differential quotation plans, and project fixed-point promotion.

　　Li Guoming, the director of the company, received training on win-win marketing thinking and industry trend change. He deeply analyzed the company's own development, elaborated on the company's core values, and deeply explored the differences between sales and marketing. He detailed the six steps of win-win marketing, namely establishing relationships, determining needs, expressing value, achieving transactions, enhancing win-win, and long-term win-win; And he conducted research and judgment on the development form of the industry, proposed corresponding countermeasures from the company level and sales level, and conducted in-depth analysis based on the actual cases of the company. He pointed out that sales personnel should "ignite, heal, and be confident".

　　After the meeting, the marketing department invited the technical center to participate in a tug of war competition. On the field, all the team members were energetic and enthusiastic, gritting their teeth, tightly grasping the long rope, and doing their best. Applause, laughter, and cheers kept coming one after another, showcasing friendship and style, fully demonstrating the spirit of hard work, progress, unity, and cooperation among the young students in China.

　　This special training work is not only a learning and training meeting, but also an experience exchange meeting; There are both theoretical learning and practical activities; Both financial and business learning have enabled marketing personnel to have a clearer understanding of market work, further standardizing the management and evaluation methods of external materials in the marketing department, enhancing the business capabilities of marketing personnel, enhancing the accuracy of market development work, and improving the overall business quality of market work.